Wings Soars High at the 42nd Maddy’s Awards!
Wings Soars High at the 42nd Maddy’s Awards! By Saadiya Syed CULTURE Published: July 4th, 2024 Wings Soars High at the 42nd Maddy’s Awards! The Madras Advertising Club Awards, fondly known as the Maddy’s, are a prestigious recognition of creative brilliance in the advertising industry. This year, the 42nd ceremony held on June 28th, 2024, […]
UX is not just about the IA. It is about empathizing the user’s needs.
Empathy enables stellar UX By Vidhya CULTURE Published: April 26th, 2023 The ‘User’ in the User Experience: As you can see, there is a good reason it is called User Experience. Understanding the user’s needs is the basis of creating the most effective user experience. There must be a deeper understanding of the user’s mentality, […]
Maverick niche branding: 10 daring creative design moves
Maverick Niche Branding By Saadiya Syed CULTURE Published: April 26th, 2023 10 Daring Creative Design Moves That Will Make Your Impossible Mission, Possible. Brands that want to capture the consciousness of a targeted audience through niche branding should embrace bold and creative strategies. In this blog, we are going to see ten noteworthy tips to […]
Uncharted Territories: Healthcare Design Trends Will Change The Way You See Hospitals.
Uncharted Territories: Healthcare Design By Ashwin CULTURE Published: June 01th, 2024 Healthcare Design Trends Will Change The Way You See Hospitals Hospitals are more than just healing spaces in the competitive healthcare environment of today. They are hospitals that have already started to reflect their principles, goals, and dedication to patient care through their inspiring […]
Lights, Camera, Animation: Unveiling the role of motion graphics design
Lights, Camera, Animation. By Shojan Motion Graphics Published: April 26th, 2024 Unveiling the role of motion graphics design In advertisements The seamless blending of creativity and advertising strategy in motion graphics design creates a compelling message that captures the attention of the target audience . Usage of stylized typographies, popping colors and custom sounds captivate […]
Brand Identity: From maximalism to minimalism
Identity – maximalism to minimalism By Jonathan Notaro CULTURE Published: April 26th, 2024 The way in which brands project themselves into the world is extremely important to their identity and goals. The process begins with the logo, typography, colors, and design of the website and other platforms. Brands’ communication with their audiences has changed drastically […]
Most of the business firms suffer because of not finding right design partner.
Find a design partner not a vendor By Saadiya CULTURE Published: April 26th, 2024 I have heard from many entrepreneurs that they feel sceptical about the solution they receive from their vendors. There is always a gap that needs to be bridged between the design expectation and the end product that’s been delivered. Most of […]
